Go green with CDI

Green Globe

How much paper was used to deliver three copies of your glossy brochure in the same household? Every tried to estimate the impact on our environment of all the undeliverable direct mailers? How much fuel consumption can be reduced when orders  delivery can effectely be grouped together by geographic location?

Being more environmentally friendly is going to be a huge topic in the next few years. Effective data quality and customer data integration can go a long way into making a difference. A totally business to how we look at investing in these areas at this moment.

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